Search advertising
Keyword research, campaign structure and bid strategy for Google and Microsoft Ads.
Performance media agency
Real Media Splash plans, buys and creates paid media across search, social and video, then reports every dollar back to revenue.
Strategy, buying, creative and measurement under one roof, so the ad you see and the number you report come from the same team.
Keyword research, campaign structure and bid strategy for Google and Microsoft Ads.
Audience building, creative testing and scaling on Meta, TikTok and LinkedIn.
YouTube and connected TV placements, with short edits cut for each format.
Static, motion and UGC-style ads produced in batches for ongoing testing.
Display and native buys through DSPs, with brand-safety and frequency controls.
Conversion tracking, dashboards and monthly reviews tied to your sales data.
What a first-month plan looks like for a $20,000 budget. Every client gets a version of this table before a single ad goes live.
| Channel | Objective | Budget share | Budget | Target CPM | Target CTR | Status |
|---|---|---|---|---|---|---|
| Google Search | Leads | 35% | $7,000 | — | 6.5% | Always on |
| Meta | Conversions | 25% | $5,000 | $9.80 | 1.4% | Always on |
| TikTok | Reach | 15% | $3,000 | $5.40 | 1.1% | Test |
| YouTube | Awareness | 15% | $3,000 | $7.20 | 0.6% | Flighted |
| Programmatic | Retargeting | 10% | $2,000 | $3.10 | 0.4% | Test |
Illustrative example only. Targets vary by industry, market and season.
Four phases across the first 90 days, then a monthly rhythm of testing and reporting.
Review accounts, tracking, past results and competitors.
Channel mix, budget split, KPIs and a creative brief.
Campaigns go live with structured A/B tests on creative and audience.
Shift budget to what works and report results against goals.
Tell us about your goals and budget. We'll reply with a short proposal within one business day.